If you’ve worked in a leadership role for long enough, you know that situations come up when you don’t expect them–and are least prepared for them. Those first few hours and days of responding and reacting to an active crisis can feel like a blur. You might question how your team handled certain things and worry about your personal or business reputation.
How will this situation pan out? This business means everything to me, will we ever recover from the bad publicity? The press keeps calling me; what should I say to them?
These questions running through your mind can trigger “fight or flight” mode, leaving you unable to think clearly about critical next steps. Crisis management is not something you should have to navigate alone. A crisis management consultant can help you manage internal and external communications and develop a strategy to work through the crisis while managing your reputation.
Melissa DeLay has more than 20 years of experience in corporate communications and specializes in crisis management. Her expertise has helped clients recover from damaging media exposés, prevent bad publicity after internal and public corporate mishaps, and restore reputations with employees, customers, and the public.
